JISULIFE® focuses on portable fans for 8 years, leading the global market and gaining the trust of over 30 million customers worldwide.

We are also the bestseller on Amazon. Our product range includes neck fans, handheld fans, desk fans, and clip-on fans etc.

Established in 2016,

JISULIFE is a solution provider pivoted on creative

and sustainable gadgets for personal space.


Aiming at improving air circulation around every consumer indoor-outdoor,

we have created kinds of portable electronic products suiting every scene daily.

In the past 7 years, we focused on technical innovation and design iteration for portable fans. Benefitting from this, we have gained over 20 million customers globally by taking the lead in portable fans retail sales on Amazon, Shopee, and Lazada.

OUR HISTORY

2016-2017

  • Formally established in 2016, JISULIFE brand has successfully created two industry bestsellers with research and innovation as its core competitive strengths - Nut Speaker and Dolphin Patting Lamp.
  • Multiple products ignite the market. In November 2017, JISULIFE Design's popular cat ear fill light for online celebrities achieved the top position in the category sales ranking.
  • In August 2017, JISULIFE created the first humidifier in the shape of a milk bottle, with a total shipment of 510,000 units.

2018-2019

  • 2018: Brand's overseas expansion strategy established. July 2018: JISULIFE began entering the markets of South Korea, Japan, Europe, and America. By the end of 2018, JISULIFE had brought a new quality lifestyle experience to over 100,000 users in more than 20 countries worldwide.
  • In 2019, the brand won various honors both domestically and internationally.
  • In September 2019, JISULIFE made appearances at the WEDC World Eco-design Congress and the 100% Design exhibition in the UK.

2020-2021

  • The multi-channel sales of the brand reached a new high. In February 2020, the emerging brand "JISULIFE" won five iF Design Awards in Germany. In December 2020, JISULIFE was awarded the TB "Most Youthful Brand of the Year" award.
  • Expanding services to over 15 million users across all categories and channels. As of September 2021, there are over 5,000 offline stores with cooperation from more than 100 brands. In April 2021, "JISU Intelligent Water Dispenser" won the prestigious German iF Design Award.

2022-2023

  • Several small fan experts and leaders, USB small fan global sales ranked first (according to the research by Shanghai Euromonitor International in December 2022).
  • In early 2022, JISULIFE was honored as a high-tech enterprise in Shenzhen. In April 2022, JISULIFE was awarded the M Arward Annual Business Dark Horse Award.
  • From April to August 2022, JISULIFE ranked first in the Amazon USB fan category brand. By the end of 2022, there were 6,000 offline stores and over 300 brand collaborations.

Innovation-driven Brand Globalization

Company Mission

Through an unwavering commitment to integrity and transparency, we build trust and foster long-lasting relationships with our consumers. We believe that a truly great brand is not only defined by the products it offers but also by the positive impact it has on the lives of people and the planet.

Through an unwavering commitment to integrity and transparency, we build trust and foster long-lasting relationships with our consumers. We believe that a truly great brand is not only defined by the products it offers but also by the positive impact it has on the lives of people and the planet.

Design With The Genes Of Minimalist Aesthetics And Rooted In User Needs.

The core design philosophy of JISULIFE is to explore the balance between users and design, persistently merging fashionable technology with user demands through rational and practical design. Reasonable and eco-friendly material selection, along with stringent quality standards, bring users products with a comfortable tactile experience. We always adhere to the true value of products that genuinely enhance people's lives.